Tap Native Selects eHealthcare Solutions to Deliver Its Unique In-Content Native Advertising Opportunities to Pharmaceutical Brands
Ewing, NJ – April 29, 2019 – eHealthcare Solutions (EHS) is pleased to announce an exclusive partnership with Tap Native, the leading... Read More
Sneak Peak Into “Digital Engagement: How Physicians Really Behave Online”
It’s the holy grail of pharmaceutical marketing – getting the right message, to the right physician, at the right time. When it... Read More
MAR-2019 – The Importance of Physician Authentication
The Importance of Physician Authentication Three top experts in medical marketing discuss why physician authentication is important to advertisers and publishers. These... Read More
Top 4 Trends in Business Intelligence for Healthcare
Last month, I attended a Tableau conference highlighting the top 10 trends in business intelligence. Here are the four that are destined... Read More
The Importance of Physician Authentication
Physician authentication involves the use of list-match strategy, which is important for precisely locating where physicians are. Advertisers who use this strategy... Read More
R.J.’s Take on The Digital Future, Part II, as seen in the Healthcare Marketer’s Exchange
A little over a year ago, R.J. Lewis’ The Digital Future, Part 1, was published in The Healthcare Marketer’s Exchange, and there... Read More
The Young Professionals’ Guide on Workplace Attire – Parts 3 & 4 – How Apparel Impacts Attitudes & Tips for Workplace Dress
We’re back with parts 3 & 4 of The Professionals’ Guide on Workplace Attire. To recap, in parts 1 and 2, Samuel... Read More
Feb – 2019 5 Ways Healthcare Brands Can Strengthen Relationships with HCPs
2019 Benchmarks for U.S. Healthcare Publishers & Advertisers If you are a healthcare publisher, either in the consumer or professional space, you... Read More
5 Ways Healthcare Brands Can Strengthen Relationships with HCPs
One core competency that a company must master to increase market share and establish substantial brand presence is strong customer relationships. For... Read More
2019 Benchmarks for U.S. Healthcare Publishers & Advertisers
If you are a healthcare publisher, either in the consumer or professional space, you can use these benchmarks to compare your website... Read More