Third-Party Cookies May Not Be the Only Threat to Marketers
Marketers, agencies, and media companies have been threatened with the removal of third-party cookies coming in 2022 but their elimination is not... Read More
How COVID-19 is Impacting Video Impressions
“Video impressions served to connected TV platforms rose to 40% in Q2, after a drop off in Q1.” According to a study... Read More
3 Ways B2B Advertising Has Surged Despite COVID-19
eMarketer forecasts that U.S. B2Bs will spend $8.14 billion on digital ads by the end of 2020. That is an increase of... Read More
3 Things Our Data Cannot Tell Us About Our Customers
The immense access to data us marketers and sales folks have these days is a blessing and a curse. Why? Well, if... Read More
EHS 90@90 – The State of Digital in the Age of Covid-19
July 15, 2020, R.J. Lewis and Gail Jaeger dive into the state of digital in the age of COVID-19 during eHealthcare Solutions’... Read More
The Moment of Next: How Native Digital Experiences Drive Physician Engagement
At this year’s virtual eyeforpharma Philadelphia, Amy Turnquist, our EVP of Digital Solutions, shared year-long data about the power of native... Read More
The Power of Social Media on Health in 2020
Day one of eyeforpharma Philadelphia virtual opened with keynote speakers discussing how their organizations are “becoming healthcare’s solution.” One of these keynote... Read More
eHealthcare Solutions 90@90: New Opportunities for Revenue
March 24, 2020, R.J. Lewis, Gail Jaeger, and Jessica Dalle all take a dive into new opportunities for revenue generation during eHealthcare... Read More
EHEALTHCARE SOLUTIONS WELCOMES DENNIS ENG, VP, DIGITAL SOLUTIONS
We are so excited to welcome Dennis Eng, VP, Digital Solutions, to our eHealthcare Solutions (EHS) team! We couldn’t be more excited... Read More
Pharmaceutical Marketers’ Guide to Managing through the Coronavirus (COVID-19) Pandemic
The first case of Coronavirus (COVID-19) was reported in Wuhan, China in 2019. This highly contagious and easily transmitted respiratory illness is... Read More