5 Takeaways for Digitizing the Patient Journey
Just like any other online experience, patients are choosing to take their health journeys to the digital setting where convenience is available... Read More
5 Reasons to Add Email Into Your Digital Marketing Strategies
Are you looking for new ways to reach your target audience? With over 4 billion people using email worldwide, email marketing can... Read More
3 Social Media Trend Predictions for 2021
According to eMarketer, social media will continue to grow and be leveraged by brands and marketers throughout 2021. Some of the top... Read More
Third-Party Cookies May Not Be the Only Threat to Marketers
Marketers, agencies, and media companies have been threatened with the removal of third-party cookies coming in 2022 but their elimination is not... Read More
How COVID-19 is Impacting Video Impressions
“Video impressions served to connected TV platforms rose to 40% in Q2, after a drop off in Q1.” According to a study... Read More
3 Ways B2B Advertising Has Surged Despite COVID-19
eMarketer forecasts that U.S. B2Bs will spend $8.14 billion on digital ads by the end of 2020. That is an increase of... Read More
3 Things Our Data Cannot Tell Us About Our Customers
The immense access to data us marketers and sales folks have these days is a blessing and a curse. Why? Well, if... Read More
EHS 90@90 – The State of Digital in the Age of Covid-19
July 15, 2020, R.J. Lewis and Gail Jaeger dive into the state of digital in the age of COVID-19 during eHealthcare Solutions’... Read More
The Moment of Next: How Native Digital Experiences Drive Physician Engagement
At this year’s virtual eyeforpharma Philadelphia, Amy Turnquist, our EVP of Digital Solutions, shared year-long data about the power of native... Read More
The Power of Social Media on Health in 2020
Day one of eyeforpharma Philadelphia virtual opened with keynote speakers discussing how their organizations are “becoming healthcare’s solution.” One of these keynote... Read More