3 Social Media Trend Predictions for 2021
According to eMarketer, social media will continue to grow and be leveraged by brands and marketers throughout 2021. Some of the top... Read More
EHS 90@90 – The State of Digital in the Age of Covid-19
July 15, 2020, R.J. Lewis and Gail Jaeger dive into the state of digital in the age of COVID-19 during eHealthcare Solutions’... Read More
All About Google’s Third-Party Cookies Replacement
Joining Safari and Firefox, Google Chrome announced earlier in 2020 that they will be phasing out third-party cookies in 2022. Google is... Read More
eHealthcare Solutions 90@90: New Opportunities for Revenue
March 24, 2020, R.J. Lewis, Gail Jaeger, and Jessica Dalle all take a dive into new opportunities for revenue generation during eHealthcare... Read More
R.J. Lewis’ 2020 Digital Marketing Predictions for Pharma Marketers
It’s a new year which means R.J. Lewis is back with 10 new digital marketing trends for pharmaceutical marketers. You can read... Read More
AMM’s Spotlight on Analytics and Attribution
AMM (Association of Medical Media) May Educational Session May 16, 2019 New York City This session will kick-off with a presentation by... Read More
Sneak Peak Into “Digital Engagement: How Physicians Really Behave Online”
It’s the holy grail of pharmaceutical marketing – getting the right message, to the right physician, at the right time. When it... Read More
Top 4 Trends in Business Intelligence for Healthcare
Last month, I attended a Tableau conference highlighting the top 10 trends in business intelligence. Here are the four that are destined... Read More
Top 10 Predictions for 2019 for the Healthcare Industry
2018 was a year of controversy. From our national politics, to Facebook and Cambridge Analytica, scandals over audience measurement of physician office... Read More
2018 Q1 & Q2 Benchmarks for U.S. Healthcare Publishers & Advertisers
Benchmark metrics for consumer and professional healthcare publishers and advertisers. Time range for this report: January 2016 – June 2018 Notable Numbers... Read More