Omnichannel Metrics: Which KPIs Matter Most in Healthcare Marketing?
In today’s digital world, healthcare organizations must be able to track and measure their marketing performance across multiple channels. Omnichannel metrics offer... Read More
Decoding Programmatic Advertising: The Future of Pharma Marketing
Programmatic advertising is a form of digital marketing that uses real-time bidding and automated processes to reach target audiences. It has revolutionized... Read More
DIC Current Advantage PDF
DIC Current Advantage
Navigating the Future: 5 Healthcare Marketing Trends to Embrace in 2024
As we step into the future of healthcare marketing, the landscape continues to evolve at an unprecedented pace. In 2024, staying ahead... Read More
Protected: 90@90: Native Advertising for Consumers & HCPs | On-Demand
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90@90: Native Advertising for Consumers & HCPs | December 6th, 2023
Unlock the Power of Native Advertising: A Comprehensive Guide for Consumers and Healthcare Professionals (HCPs) Join our exclusive 90@90 webinar on December... Read More
90@90: Leveraging AI For Your Publishing Effort
Is AI on your radar but you’re not sure how to incorporate it into your workflow? We’ve got your back. Watch our... Read More
Cracking the Code: Data-Driven Strategies for Effective Display Advertising
In today’s digital world, data is king. And when it comes to display advertising, data-driven strategies are essential for success. By using... Read More
Boost Post vs. Create Ad: A Small But Important Difference
Facebook offers two ways to promote your content: boost posts and create ads. Both options can help you reach a wider audience,... Read More