Effective Email Marketing Tactics for Medical Publishers
Email marketing is an effective way for medical publishers to reach their target audience and achieve their marketing goals. It is a... Read More
Google Ads vs. SEO: Pros, Cons, and Which is Better for Your Business
Google Ads and SEO are two of the most popular ways to drive traffic to your website. But which one is right... Read More
Getting A Grip On Your Facebook Ad Quality Ranking
Facebook ad quality ranking is a measure of how relevant and engaging your ads are to your target audience. It’s used to... Read More
Get More Custom With Your Audiences In Ads Manager
Facebook Ads Manager is a powerful tool that can help you reach your target audience with your ads. However, if you want... Read More
Why You Should Take Advantage of Email Marketing to Effectively Connect and Engage With Your HCP Audience
Email marketing is a powerful tool for any marketer, but it can be particularly effective for those in the pharmaceutical industry, which... Read More
5 Takeaways for Digitizing the Patient Journey
Just like any other online experience, patients are choosing to take their health journeys to the digital setting where convenience is available... Read More
5 Reasons to Add Email Into Your Digital Marketing Strategies
Are you looking for new ways to reach your target audience? With over 4 billion people using email worldwide, email marketing can... Read More
How do your customers get their information?
From ConferenceInsider™: eyeforpharma 2018 Session: Move beyond channel selection and gain a deeper understanding of how and where your customers gain their... Read More
Not Your Mamma’s Cookies
This lively article by Daniel Craig from Oracle, speaks to the end of the cookie era and the advent of custom audience... Read More
Top Ten Best Practices for Enewsletters or Custom Emails
Custom emails or email newsletter sponsorships can be a cost efficient marketing tool that separate you from your competition. Email can be... Read More