Integrating the Behavioral Profile Into Media
I’m a big believer that we’ll all eventually be wearing our hearts on our sleeve (or at least in a targetable advertising... Read More
Vertical Ad Networks
Here’s a recent piece I wrote on Vertical Ad Networks published in Mediapost. Comments and feedback are welcome.
Revolution Health Merges With Waterfront
The long-standing rumor was confirmed today with an announcement of a merger between Revolution Health and Waterfront Media. What Waterfront is buying... Read More
Google to Buy WebMD?
Could it be? Rumors have it that WebMD is shopping itself around and Google might be browsing… Google buying WebMD? This would... Read More
Conflicts of Interest
I have long espoused the conflicts of interest emerging in the hybrid network business model. Sites such as Google, who obviously owns... Read More
Google Zeitgeist
I’ll be attending Google’s Partner Summit called Zeitgeist next week, and I have to admit, I’m pretty excited about the opportunity. Google... Read More