Print Is Dead, Long Live Print | Fast Company

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Conde Nast continues to “grasp onto the vine” that they know for fear of falling to the jungle floor (see Tarzan Economics from Don Tapscott’s Wikinomics). $90MM on a print campaign to tell the world that print is alive and well. Not the appropriate management of a cash cow lifecycle product. Embrace the future.

Print Is Dead, Long Live Print: Digital Magazines Have Publishers in a Spin | Technomix | Fast Company.