Print Is Dead, Long Live Print | Fast Company

Conde Nast continues to “grasp onto the vine” that they know for fear of falling to the jungle floor (see Tarzan Economics from Don Tapscott’s Wikinomics).   $90MM on a print campaign to tell the world that print is alive and well.  Not the appropriate management of a cash cow lifecycle product.  Embrace the future.

Print Is Dead, Long Live Print: Digital Magazines Have Publishers in a Spin | Technomix | Fast Company.