Mobile Responsive Design – A Must Have in 2015 for Healthcare Publishers
Mobile Responsive Design Whitepaper covers all of the aspects of responsive design including usage and advertising trends for mobile, how mobile works... Read More
How bad is the ad blocker revolution?
What effect will ad blockers have on your brand exposures, or if you are a publisher on your available inventory to sell?... Read More
Is Your Website Compliant with the EU Cookie Law?
A How-to Guide for Complying with EU Cookie Legislation On July 27, Google launched a new user consent policy for publishers that... Read More
Interview with Craig DeLarge
I want to thank Craig DeLarge for joining us for a 90@90 publisher summit and conducting a very in-depth video interview for... Read More
Print enjoyed a rebound for first half 2014
With a sigh of some relief, print publishers have enjoyed a rebound in the first half of 2014 after a rough 2013.... Read More
Premium Publishers are not immune to Ad Bot traffic
Ad Bot traffic and fradulent impressions on the web are not just impacting the long-tail sites or MFA (made for AdSense) sites.... Read More
Congress considering changes to the tax policy that will effect advertising spends
. According to the IAB, the proposed tax legislation that will be coming to the floor for review will move advertising, as... Read More
Should Ad Networks Push their Publishers to be Accountable for Viewability?
Interesting article that I’m sure will cause some discussion. The reality is that as tools evolve that measure viewability (is the ad... Read More
Know your analytics or suffer the consequences
Great little fun video on knowing your analytics
Google going against their core values and fixing auctions?
In a surprising move, Google is following Madison Avenues buying preference rather than blazing their own unique path as they’ve done historically.... Read More