Internet access from PC’s far outweighs consumer time with TV
It’s official (again). According to Integrated Media Measurment Inc (IMMI) Time spend online far outweighs time spend on TV. Consumers are voting... Read More
Disconnect between Advertiser desires for online Branding and Publisher Offerings
A study on “Building Brands Online” by Bain suggests there is a disconnect in the market of online display advertising between what... Read More
Go Rupert!
Rupert Murdoch is continuing to rally against Google in an effort to save the ailing newspaper industry, in which he is a... Read More
Pranav Mistry: The thrilling potential of SixthSense technology
Here is a mind blowing glimpse into the future. A young MIT student explains and demonstrates his vision for the re-merging of... Read More
Helpful Tips on Using Twitter
Here is a helpful post from Chris Anderson’s TEDchris blog on Tips for Using Twitter. Thanks Chris. In addition, within the posting... Read More
IAB Taking the Lead on Educating Consumers about Online Ad Targeting Methods & Privacy Opt-outs
Kudos to the IAB for taking the lead on educating consumers on online advertising targeting practices and corralling the industry into self-regulation... Read More
Will Twitter Last?
The latest data suggests traffic to Twitter is on the decline. I think measuring the site, misses the point and I think... Read More
Business Week Botches the FDA Interent Hearing Coverage
When the Twittersphere goes nuts (thank Fabio) on an issue, I guess big media stands up and finally notices. As the jobs... Read More
Thoughts on Pricing and the Muture of media
Based on the IAB Ad Ops summit yesterday, as well as some other recent conferences, there are many prognosticators saying that online... Read More
Razorfish Presentation on Social Media
Here’s an interesting Razorfish Presentation by Garrick Schmitt, Group VP of Experience Planning (a title that screams “new way of thinking”). Very... Read More