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Online Advertising continuing to grow at the expense off-line

A Round2 Communications Study of 8,500 senior advertising, marketing & communications executives found that 72% of Advertisers see more digital spending in 2010.

Additionally, MediaPost is predicting Interactive to constitute 21% of all marketing spend (up from 12% today) by 2014:

MediaPost Publications Marketing Shifts: By 2014, Interactive Spend Hits $55 Bil. 12/14/2009.

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