Best Uses of Video Advertising for Pharma Marketers
Video advertising has become a powerful tool for pharmaceutical marketers, providing them with a creative platform to communicate important health and wellness... Read More
FDA Regulation Evolution Overview
In the last 10 years, the U.S. Food and Drug Administration (FDA) has undergone several significant changes to its regulations, driven by... Read More
Get More Custom With Your Audiences In Ads Manager
Facebook Ads Manager is a powerful tool that can help you reach your target audience with your ads. However, if you want... Read More
How Pharma Marketing Positively Impacts the Healthcare Industry
Pharmaceutical marketing has come a long way since its inception, with the industry now recognizing the crucial role it plays in improving... Read More
How Pharma Companies can Engage Better with Their Patients
Pharmaceutical companies play a crucial role in improving patient outcomes by developing, manufacturing, and distributing life-saving drugs. However, in recent years, there... Read More
How Pharma Ad Campaigns can Benefit from Programmatic
Programmatic advertising refers to the use of automated systems to purchase and place digital advertisements. The process involves real-time bidding for ad... Read More
How Native Advertising can Drastically Increase ROI
Native advertising is a type of digital advertising that seamlessly integrates into the content surrounding it. Unlike traditional forms of advertising, such... Read More
Digital Marketing Drug Evolution
Digital marketing for newly developed drugs is set to undergo significant changes in the next five years. The rise of technology and... Read More
Cookieless Tracking: What it is and How it works
Cookies are small text files that are stored on a user’s computer when they visit a website. These cookies can be used... Read More
Consumers Prefer Brands That Prioritize Wellness
In today’s world, consumers are more health-conscious than ever before. They’re looking for brands that prioritize wellness, both in the products they... Read More