80% Of Web Users Want to Connect with Docs Online
A survey fielded in January by Decipher Research for Intuit Health, polled 1,000 American adults online. Among the findings: — Nearly 20%... Read More
Boomer Women Check Health Websites re: Rx
Forty-four percent of women research prescribed drugs using multiple sources before filling a script, according to a survey by agency GSW Worldwide’s... Read More
Traditional Publisher Edge in Online
The debate about the poor quality of content in the “un-vetted” online world, is often raised by traditional publishers when expressing their... Read More
Importance of Being on Page One SERP’s
iCrossing just released a study analyzing natural search results for non-branded keywords and found that more than 95% of all site traffic... Read More
Physician Use of the Internet
Physicians continue to embrace online medical journals and handheld devices and continue to spend increasing amounts of their time online for professional... Read More
Online Advertising Spend Down in 1st Half of 2009
The great recession has impacted all industries and advertising is no exception. Even the spectacular growth of online advertising has hit a... Read More
Manhattan Research Presentation From DTC National
Is the Internet replacing the doctor as the most trusted source of healthcare information? According to Manhattan Research there is a “shifting... Read More
Google Buying Twitter
CNBC and others are reporting this morning that Google is very close to a deal to buy Twitter. According to Tech Crunch,... Read More
Reviewing Last Years Predictions (2008)
I published an article in Product Management Today this time last year, making predictions about what 2008 has in store for eMarketing.... Read More
Obama and Pharma
This past election was clearly history in the making. For American’s across the land, President-Elect Obama offers hope and a renewed faith... Read More