NPs and PAs are Big Targeting Opportunity

Questions:

• Who knows what NPs and PAs are doing online?
• Which publishers offer access to these audiences of growing importance?
• Who offers ways to effectively reach them in the digital landscape?

Answer:

• INSERT YOUR WEBSITE/JOURNAL NAME HERE

Research published in American Family Physician on August 15 says that the realities about these audiences are not in line with common assumptions or predictions. Digital publishers who can help marketers understand and reach these audiences create a huge opportunity for themselves now and for the foreseeable future.

Read the article in MM&M.

If you’d like more details from the report or to discuss implications for the healthcare publishing industry, let us know. We’re always here to help.