#2 Strikes Back
In a disruptive account change, Drugs.com the largest site on the Internet for drug information has switched its consumer online advertising representation... Read More
AvenueA/Razorfish FEED Report 2009
The Razorfish FEED Report for 2009 is here. FEED is Razorfish’s annual study charting how technology is changing the way consumers engage... Read More
Eye for Pharma #efp conference
At day two of the Eye for Pharma eCommunications conference. A diverse array of topics being covered. Kudos to Joe Shields and... Read More
FDA Hearings on Social Media
Kudos to Eli Lilly, Sanofi-Aventis, J&J and Pfizer for stepping up to the plate and actively participating in the upcoming FDA hearings... Read More
The Year the Media Died
Warning to our traditional publishing partners and friends: This video may be depressing. First saw this at the 247RealMedia Digital Summit:
7 steps to introduce social media
Like a replay of convincing “upper management” to buy into the Internet, the rank and file are struggling every day to convince... Read More
Digital Pharma conference
The Digital Pharma conference was probably more aptly named “Twitterfest”. If there is any rationalization to the billion dollar valuation that Twitter... Read More
The Pace of Change
I’ve been thinking a lot about the pace of change and the impact that is having on both business and the human... Read More
Is the banner ad “click” dead?
A new study by Comscore cites that only 8% of Internet users make up 85% of all banner ad click-thrus. Furthermore, half... Read More