Google’s Buzz Kill
I applaud Larry Page in his diligence in making the tough business decisions regarding Google’s focus. “…Focus of both what to work... Read More
Internet Ads Reach $15 Billion, First-Half 2011 09/29/2011
Internet advertising still going strong according to Q2 2011 reports. Display-related advertising revenue totaled $5.5 billion or 37% of all Internet advertising... Read More
U.S. Ad Expansion Slows As Largest Advertisers Hit The Brakes 09/12/2011
While small to mid-size advertisers continue to spend, some of the largest advertisers (article contains a top 10 list) are slowing their... Read More
Pharma Brand Managers Report Notable Rise in Internet Promotion
According to the 2011 Product Manager Survey conducted by PM360 Magazine, Internet promotion is seeing the most growth in non-personal promotional spending... Read More
eHealthcare Solutions Consumer Network Featuring Powerhouse Network & Channel Anchors
The EHS Consumer Network Since its inception in 1999, eHealthcare Solutions has offered advertisers the opportunity to connect with niche consumer health... Read More
Popularity of QR Codes is Notable in 25+ y/o Females
Data reported from eMarketer shows 1Q2011 trends in QR Code usage.
Online Ad Spend to Overtake TV by 2016
By 2016, Forrester says, advertisers will spend almost $77 billion online, comprising 35% of overall ad spending. Wow. Interesting trends on mobile,... Read More
You Get What You Pay For
“You get what you pay for” is the take-away message of this article published by ClickZ in its Marketing News & Expert... Read More
Data Laws Overturned by Supreme Court
The Supreme Court came down on the side of data firms, overturning a Vermont law banning the sale of prescription data to... Read More