U.S. Ad Expansion Slows As Largest Advertisers Hit The Brakes 09/12/2011
While small to mid-size advertisers continue to spend, some of the largest advertisers (article contains a top 10 list) are slowing their spending possibly in reaction to the uncertain economy. Yogi Berra was heard to comment, “It’s de ja vu all over again”.
MediaPost Publications U.S. Ad Expansion Slows As Largest Advertisers Hit The Brakes 09/12/2011.