Should Ad Networks Push their Publishers to be Accountable for Viewability?
Know your analytics or suffer the consequences
R.J. Lewis Talks Challenges in Online Ad Ops and Billing
R.J. Lewis On Leveraging Custom Digital Solutions to Engage Targeted Audiences
Google going against their core values and fixing auctions?
The Death of the Premium Publisher?
Scrambling to Replace the “Cookie” as Do Not Track Falls Apart
Programmatic RTB Now Half of the Online Advertising Marketplace
Forbes Sees Success with Native Advertising - A Model for Other Publishers
Ad Avoidance and How to Overcome It