The Future of Pharma Marketing is Getting Personal, Are You Ready?

Get an exclusive inside look at how the future of pharma marketing is being reshaped in this insightful interview with RJ Lewis, CEO of eHealthcare Solutions,
and Mark Bard, Co-Founder of The DHC Group.

RJ dives deep into the game-changing innovations behind real-time physician-level data, AI-powered creative personalization, and precision bidding by
individual NPI—tools that are enabling pharma marketers to finally achieve true one-to-one engagement with physicians like never before.

What you’ll learn by watching:

• How marketers assign unique value to each physician to drive smarter bidding
• The role of AI in creating personalized ads based on physician behavior
• How real-time data enables faster, more effective marketing decisions
• Navigating compliance challenges while delivering tailored content
• The impact of AI on publishing and why credible sources still matter

If you’re ready to explore how one-to-one bidding by NPI or AI-driven personalization can transform your pharma marketing strategy, book a call to learn more and see how these innovations can work for you.
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